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Richard Roop

Dead People Don't Buy Houses
by Richard Roop

 
Do you dream of creating substantial income and wealth through real estate investing? Many people have. If others have done it, you can too. What does it take to turn your dreams into reality? Books? Tapes? Seminars? No. Coaching, consulting or mentoring? No. If it just took studying how to make money in real estate, then all us "real estate enthusiasts" would be rich. You can learn all the best approaches. You can own all the proven tools and systems. You can discover the best strategies and tactics. But that's not enough, is it?

I'm a big believer in not reinventing the wheel. There's a lot of great information readily available on how to start, build and grow a profitable real estate investment business. And what I'm talking about is the part-time or full-time activity of buying properties at a discount... and then selling them for a profit. Let's clearly define what I'm taking about since there are many viable approaches to real estate investing. I'm speaking about houses... making big money buying single family houses.

You sell them right away or down the road. You sell them "as is" or newly fixed up. You close on your contract or flip the deal to another investor. You create reliable monthly income and a fat back-end check... or you collect most of your profit immediately after buying the property. That can be through a quick flip transaction, a simultaneous closing, by over borrowing on "no bank qualifying" loans... or by quickly getting the house occupied with a down payment or sizable purchase deposit. Yes, you want numerous strategies to get in and get out. Studying other successful investors is a great strategy to expand your skill set for negotiating with buyers, sellers and those who might help fund your deals.

So I love building a library of books, tapes and newsletters. You might say one of my hobbies is attending seminars, boot camps and conventions. My favorite topics are creative real estate investing, direct response marketing... and personal growth and success. In fact, I've earned an MBA in all three areas. But I've never been to college. In my world, MBA stands for Mentors, Books and Audiocassettes. You can become an expert on any topic if you study it consistently for 5 years. However, having expertise on wealth attraction or profit making subjects only plays a minor role in creating actual bottom line results. You know this. You know "would be" entrepreneurs or investors who have all the knowledge and tools they need to succeed. But struggle. There are several key factors to being successful. But they all come down to the ability to take decisive action.

Fear and lack of confidence can be paralyzing. Greed or desperation can cause you to make poor decisions. Anger or envy will never help you achieve your goals as effectively as positive self-motivation and determination. When will you begin focusing on those things that are most important to you? Have you decided to do whatever it takes to make your dreams come true? Don't beat yourself up pursuing fantasies of financial prosperity and independence. If you are truly committed, you're taking action. Are you acting on what you already know? You cannot fail if you take action and make adjustments along the way. You can only fail by giving up. Do you know what you want? Are you dedicated to achieving it? Have you considered why it's important to you? When will you make it happen? Do what you need now to create the results you want. Otherwise, drop it and pick something you'll be totally congruent about.

Goals should excite and motivate you. They provide direction and focus. There's nothing like the pursuing a worthwhile dream or idea. Success is a journey, not a destination. Are you on track? Or are you still getting all your ducks in a row? If you want to make hundreds of thousands of dollars, even millionsbuying and selling houses, now is the time to crank things up a few notches to make it happen. You're ready, aren't you? I'm assuming you're like many other aspiring real estate entrepreneurs. That means you probably know enough already to begin a new chapter in your life. Clarify your goals if you need to. Set some deadlines. But creating results requires action. Do it now. If not now, when? Yes, you need more information. You want to acquire more knowledge. That will always be the case. You want to always be learning since you'll never know it all. But realize the best education comes from feedback and experience. Without action, you'll get little feedback or experience.

Don't wait for everything to be perfect or ideal. Dead people don't buy houses. Buying and selling houses is one of the best ways to achieve financial goals. My belief is that you attract money by providing value in the marketplace. It's not luck and it's not speculation. It's providing real solutions and opportunities to home buyers, home sellers and private investors. There's no secret to how you can do that. Much has published on it.

Sometimes it's best to over-deliver, creating a vacuum which sucks rewards to you with seemingly little effort. Put out good stuff. You cannot not get it back. That's my contention. For a superior advantage, treat your real estate investing like a business. You want a monthly plan with milestones along the way. You work it each week. You can create all the personal income you need from buying and selling houses to meet your monthly requirements. You can also build substantial wealth through real estate by not selling everything you get your hands on. Sell just enough to live your preferred lifestyle... a frugal one at that... for now. Keep building your portfolio of houses. Buy three and then sell one or two if needed for cash flow needs. Your equity in real estate can consistently grow faster than any other savings or investment plan. You can build a solid financial foundation through new acquisitions, principle reduction and appreciation.

Material Wealth Comes From Equity

The values of a partial list of houses we maintain have grown $404,000 and $584,000 during each of the last two years I checked. That's almost a million dollars in 24 months without regard to the cash or equity I created from new purchases, or the equity built through tenant-buyers paying down my loan balances.

Do this. Creatively buy several houses each year with little or no money down, using other people's money... or using other people's existing mortgages. The resulting cash and equity you capture can surpass what most people would consider a nice annual income from a job or career. Double or triple your purchases each year and you're really on your way. As a business and marketing consultant to real estate entrepreneurs, I have found the average net profit per deal to be around $27,200. According to the most recent census data, U.S. workers who make over $250,000 a year are in the top 5% of all annual income earners. Doctors tend to be the highest paid professions reported with an average of $110,000 annually. You can enter the top 5% bracket from buying and selling just 9 or 10 houses a year. Or earn as much as a doctor with just 3 or 4 deals a year.

I'm convinced anyone can buy one house per quarter while keeping with their current full time occupation as long as they;
1) have the desire,
2) get properly trained,
3) take action, and...
4) understand there is no failure, only feedback.

Consider your financial aspirations. Take an inventory of your values... those things that are most important to you. Write down some SMART goals. You know they are SMART if they are:

S-pecific
M-easurable
A-chievable (and written A-s If Now)
R-ealistic
T-imed (and written as T-oward what you want)

You can bet that 19 of the 20 who read up to this point will not take the next step. And you have all you need now to take this important step. Move closer to being in the top 5% of earners by "acting as if" you were already there. Or take action now to your maintain your already high ranking. Generating profits is the ultimate measure of business and investing success. It's a good thing. Not the only thing, but a good thing. Take a few moments now. Decide what you adamantly want for you and those you care about, now and in the future. Go at it with a passionate fervor that will make others take notice... and perhaps inspire great things from them as well.


Richard Roop
Full-time investor Richard Roop has been called The Marketing Consultant for Real Estate Entrepreneurs. He is the President of Bottom Line Results, Inc., a real estate acquisition company located in Woodland Park, Colorado since 1996. As a successful marketing consultant since 1984, Richard specializes in providing innovative business and marketing advice to real estate entrepreneurs. He is the author of the "How to Sell Your Home in 9 Days" book. Richard Roop's articles have appeared in various entrepreneurial, real estate and marketing newsletters across the nation.


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Copyright 2002-2014 All Rights Reserved. Published with Permission of Author. No part of this publication may be copied or reprinted
without the express written permission of the Author and/or REIClub.com.

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