Newspaper ads in California

[housebroken]

I've recently seen an increase in Indiana residential real estate investment from California investors.  We were able to track this trend back to many recent comments made by a prominent REI guru (who's name escapes me).  The few California investors I've worked with to find properties weren't well informed about our Midwest market.  I'm going to start a print ad campaign and was hoping to hear from people in California as to which local newspapers, business journals, etc... are your primary sources of real estate info.  I'll be listing specific properties and doing some general info about me.

Appreciate the help!
-H