Google Adwords: Cheaper Traffic?

[savana]

PPC is good but at the same time SEO is even important for better promotion and organic results. By implementing some SEO processes that are best to drive traffic is very far essential.

[photon2157]

PPC campaigns are getting more expensive nowadays right, due to rising cost per click. Makes sense because more small to medium sized businesses are flooding to adwords and the like to promote their products and this lead to increase in keyword costs. So over the long run, PPC might turn out to be a pricey strategy for traffic acquisition.

[Anthony696]

I am agree that Google Adword is driving a huge traffic for any business but this cheaper than other i am not agree on that point. There are some other advertising websites which are good cheaper than Google. I advertise on Google and Facebook for the same advertising and i got cheaper traffic from Facebook.

[javaria88]

PPC is better than SEO

[cata]

PPC traffic and SEO traffic both have their advantages, and I don't think it's a matter of one vs. the other, but a matter of one with the other. The combo, if used right, can really yield powerful results. That being said, the most important advantage of each: SEO is FREE, PPC is FAST. How targeted each one is, really depends on your own keyword research, which is instrumental in the success of your campaigns. Also, remember that there are other PPC networks besides Adwords which can be great at lead capturing, like 7search.com or looksmart.com.

[rudulph]

PPC is great for new websites since traffic is generated instantly but can also be very expensive depending on your market. A click can range anywhere from $0.50 up to $10 or more. If you don't know anything about keyword research, might as well forget it. Another thing is, not all people like clicking on ads. The best way to really market your website online is if you can make it ranking on natural results and this can be done thru SEO and Search Engine Marketing.